Successful promotion in search engines requires an SEO audit. Only a full check of the technical state will show what problems the site has and what modifications it requires.
During the audit WebSeo agency specialists will find all the problematic places. After that we will make a detailed terms of reference for improvement. Implementation of recommendations will help to get more traffic and search results.
What tasks solves the site audit?
Analysis and improvement of technical condition
Errors accumulate in the course of the site's operation. Setting up redirects, adding new features and pages can create problems for SEO. Only with the help of an audit can you find all the errors and eliminate them.
Structure analysis for compliance with search demand
It is important that the structure of the site should be intuitive and provide quick information retrieval. The ranking of pages and the conversion rates of the site depend on this. The audit will show errors in the structure and opportunities for improvement.
Finding opportunities for traffic growth
An audit not only shows errors, deficiencies and problem areas. The analysis of the site will show its potential and points of growth. With the help of analytical services and SEO programs, specialists will find points of growth for the project.
Checking contractors or in-house teams
The audit will help to evaluate the quality of the website optimization. Based on the results of the analysis you will understand whether the SEO contractor provided high-quality services and whether the in-house team is working efficiently.
Audit from WebSeo: the main benefits
- Complete information. We use several analytical tools and manual verification. The report will be as detailed and complete as possible.
- Effective recommendations. Our specialists will point out what needs to be fine-tuned on the website and how to do it in order to get maximum results.
- A clear program of action. We will draw up a work plan for improving the site.
- Traffic Increase. Implementing recommendations will increase traffic from Google.
What does the site audit include?
Analysis and refinement of the structure:
- Evaluating the structure of the site for effectiveness;
- preparation of a new structure;
- recommendations for fine-tuning URLs and internal links;
- Verification and generation of XML sitemap;
- hreflang attribute setting.
Checking the technical condition:
- Checking 301 redirects and task on their debugging;
- task to generate a correct robots.txt file;
- limiting page indexing to save crawling budget;
- recommendations on code optimization and loading speed;
- Checking the functionality and operation of the site on different devices.
Tag analysis and optimization:
- check the title and description on the pages;
- recommendations for the formation of new meta tags;
- recommendations on the correct structure of headings on pages;
- image optimization;
- URL verification.
Setting up analytics systems:
- Checking the operation of Google Analytics and other tools;
- setting up goals in Google Analytics;
- setting up Google Tag Manager at the client’s request;
- Checking e-commerce settings to track sales;
- setting to track the 404 error.
Cost of audit
The cost of the audit may vary depending on the type and number of pages on the website. If you have any questions, consult with our manager. Write or call us.
Prices for site audits excluding VAT
Reviews on working with WebSeo
To get a consultation and make a request for services, write to us through the contact form below.